Mobile traffic keeps going up!

Recent studies about mobile, like the report made by Cisco Visual Networking, confirmed that by 2017 traffic coming from smartphones and other similar devices will be multiplied by five.

The same study has also stated that, between 2013 and 2017, the connection speed from these devices will be multiplied by 7. The Middle East and Africa lead this growth, followed by Asia, Latin America and USA ⎯all of them have a year-on-year growth of over 50%. On top of that, this boom comes with a great increase in video mobile consumption and the 4G-network expansion around the world.

As we pointed out some months ago, considering these numbers are constantly increasing, the key now is focusing on our sites’ optimization and our sites’ monetization manage from this source.

Have you already got your site optimized? Do you already know how to monetize your mobile traffic with Smowtion?

Contact us right away and we will help you with that!

Mobile traffic

More time in online than offline media

Based on the latest survey carried out by GlobalWebIndex consultancy at the beginning of 2013, the time spent in online media has surpassed the one spent in offline media.

The use of Internet, social networks and digital contents from a PC or mobile phone has reached 54% of the time users spent in the media. On average, people consume 10 hours and 40 minutes daily, in from of the computer, devoting 50% of that time to social networks. News and publicity, along with social networks, are the most searched and consumed content among digital media.

In this context. Argentina is ranked as one of the countries that still have a mixed media consumption, reaching even 13 hours daily. China and United Arab Emirates lead the countries with the highest digital media consumption, and Phillipines, among emerging countries, is characterized by its most remarkable daily use of social networks in the market.

Do you have any doubt regarding the opportunity online media presents?
Learn about all the options Smowtion offers for Publishers and Demand Partners.

Your money in your pocket, anywhere.

From now on you can receive your payments from Smowtion through Bank Transfer by using Payoneer’s GBT (Global Bank Transfer).

This Global Bank Transfer service will enable you to receive your payment right through your bank account and with your local currency.

Which are the benefits from Global Bank Transfer service?

  • Cost-effective
  • Secure
  • Easy-to-use
  • No maintenance fee

In addition, sign up for the Global Bank Transfer Service and receive local transfers FOR FREE until July 15th, 2013!

Choose GBT as payment method in your account.

For more details about this payment method, you can check this tutorial.

Feel free to contact us if you have further questions.

Global Bank Transfer blog

Payoneer’s US payment service

Did you know that Payoneer provides you with an US account and routing number, for you to receive all your payments?

For this, you can use the US ACH Payoneer’s service, which allows you to receive payments from multiple US corporations, as long as it is on the white list of approved senders.

In order to start this process and receive Smowtion payments, it only takes you to create your Payoneer account or log in with your pre-existing account and view the full list of approved senders.

Keep up with our news about payment methods in our Blog.

Payoneer and Smowtion

There are numbers that speak on their own

Infographic April 2013

We have technology to create the best audiences.

Millions of users around the world.
Thousands of sites.
Hundreds of Publishers.
Unique people.

We are Smowtion. We are different.

New Smowtion Website!

pubs_EN

We are glad to share with you, the improvements we have made in our site.

In Smowtion we renew ourselves, but we keep the same quality in support and technology, focused on the Publishers and Advertisers business.

We always bet for more and we are working in the launching of new products that will enhance your earnings and your working experience with us.

We invite you to know our new website clicking here.
Tell us what you think about it!

We are Smowtion. We are different.

A great monetization option: Outro format

Last month we introduced you the new Outro ad format, which was created based on suggestions from more tan 1000 publishers.

Now, we can confirm that many users have already worked with it, who have even duplicated their earnings in comparison with other formats.

We renew our invitation to try this new space for which we created this demo in order to clearly understand how it works.

What are you waiting for enhancing your earnings and trying this new monetization experience?

Smowtion, we are different.

New Optimization Features for Smowtion Publishers

Taking up suggestions, comments and feedback from all our Publishers, we have implemented two new features in our platform that will help you to control and monetize your inventory.

Ad filter optimization:

From now on, it’s not necessary to enter the whole and specific URL from the ads to block them in the ad filter. You only have to enter the domain in which the ad is hosted and that’s all.

Likewise, we have enhanced our search engine by category, which makes filtering the ads a simpler and faster process. This will make it easier to control the best ads to monetize your inventory.

Auto-Play Ad enhancement:

We have added an “opt-in” feature (a selection option for each Publisher) to display auto-play video ads directly and more efficiently in your inventory. In this way, there’s a wider range of offers for this kind of ad and, at the same time, each publisher controls and is able to choose their favorite one.

New Outro Ad for Smowtion Publishers

Based on comments and suggestions from more than 1000 Publisher who answered to our surveys, we have developed a new ad format.

If you are worried about the outbound traffic coming from your site, now you’ve got a chance to monetize it!

Thanks to the new ad format Outro, you can earn with users who decide to follow to external links from your site. When clicking on an outbound link, the Outro ad will be loaded and will be displayed before the browser loads the new incoming site.

We invite you to try this new format, located in your Dashboard, and then let us know what you think about it.

Smowtion, we are different.

Smowtion and MIT working together

For the second year in a row, Smowtion took part in the Massachusetts Institute of Technology Sloan School of Management Global Entrepreneurship (G-Lab).

This year, a team of three second year MBA students, Stella Tian, Shuji Koreeda and Andre Gloria, was welcomed in our offices in Buenos Aires to help us improve our service and results.

As part of a four-month project that concluded with three weeks of work in our offices, the students analyzed all aspects of the business and worked closely with our management and staff.

According to Stella, “I greatly enjoyed our experience in Buenos Aires. The availability of senior managment gave us an unique opportunity to engage with seasoned entrepreneurs and learn from their experience”.

At our end, we consider this G-Lab project a success and we welcome the opportunity to bring in an outside perspective of our strategies.

Thanks MIT!