According to one of the last posts published in the specialized website Adlatina, based on a study carried out by the eMarketer consultant, the companies will raise the digital marketing budget up to 71% in 2013, which represents a 3% of increase compared to last year.
The main reason for this rising, reckoned by the 50% of the people consulted on the study, is the simpler possibility of the ROI (Return on Investment) calculation in the digital marketing, at the expense of the offline investment.
It is confirmed in the same report that, the investment made in Search and E-mail Marketing is the most suitable one for the ROI tracking (a 50% more than other options), followed by Mobile Marketing and Social Media. Anyway, this does not deprive the companies from investing in other formats and digital channels.
Do you already know how to work with Smowtion? Contact us and find out!
Smowtion esta seleccionando talentosos desarrolladores de software para incorporarse a su equipo de IT.
Somos una compañía joven, dinámica y orientada a los resultados. Nuestro fuerte es la tecnología aplicada a los anuncios online.
Desired Skills & Experience:
• Experiencia sólida en PHP. Bonus points si sabes Python, Ruby, Bash, etc.
• Actitud e integridad.
• Conocimientos de BBDD, MySQL es nuestro fuerte.
• Habilidad para pensar ‘out of the box’ y encontrar soluciones no obvias.
• Experiencia trabajando en entornos linux.
• Valoramos la experiencia usando sistemas de NoSQL (MongoDB, redis, etc)
• Valoramos la formación académica en Ciencia Exactas o Ingeniería.
• Valoramos mucho los proyectos propios open source.
¿Qué te ofrecemos?
• Compensación de acuerdo a valores de mercado.
• Capacitación en temas técnicos.
• Ambiente de trabajo relajado y orientado a los resultados.
• Oportunidades de crecer profesionalmente.
• Rico café y deliciosas frutas.
Encontrá los detalles y postulate aquí.
Recent studies about mobile, like the report made by Cisco Visual Networking, confirmed that by 2017 traffic coming from smartphones and other similar devices will be multiplied by five.
The same study has also stated that, between 2013 and 2017, the connection speed from these devices will be multiplied by 7. The Middle East and Africa lead this growth, followed by Asia, Latin America and USA ⎯all of them have a year-on-year growth of over 50%. On top of that, this boom comes with a great increase in video mobile consumption and the 4G-network expansion around the world.
As we pointed out some months ago, considering these numbers are constantly increasing, the key now is focusing on our sites’ optimization and our sites’ monetization manage from this source.
Have you already got your site optimized? Do you already know how to monetize your mobile traffic with Smowtion?
Contact us right away and we will help you with that!
Based on the latest survey carried out by GlobalWebIndex consultancy at the beginning of 2013, the time spent in online media has surpassed the one spent in offline media.
The use of Internet, social networks and digital contents from a PC or mobile phone has reached 54% of the time users spent in the media. On average, people consume 10 hours and 40 minutes daily, in from of the computer, devoting 50% of that time to social networks. News and publicity, along with social networks, are the most searched and consumed content among digital media.
In this context. Argentina is ranked as one of the countries that still have a mixed media consumption, reaching even 13 hours daily. China and United Arab Emirates lead the countries with the highest digital media consumption, and Phillipines, among emerging countries, is characterized by its most remarkable daily use of social networks in the market.
From now on you can receive your payments from Smowtion through Bank Transfer by using Payoneer’s GBT (Global Bank Transfer).
This Global Bank Transfer service will enable you to receive your payment right through your bank account and with your local currency.
Which are the benefits from Global Bank Transfer service?
In addition, sign up for the Global Bank Transfer Service and receive local transfers FOR FREE until July 15th, 2013!
Choose GBT as payment method in your account.
For more details about this payment method, you can check this tutorial.
Feel free to contact us if you have further questions.
Did you know that Payoneer provides you with an US account and routing number, for you to receive all your payments?
For this, you can use the US ACH Payoneer’s service, which allows you to receive payments from multiple US corporations, as long as it is on the white list of approved senders.
Keep up with our news about payment methods in our Blog.
We have technology to create the best audiences.
Millions of users around the world.
Thousands of sites.
Hundreds of Publishers.
We are Smowtion. We are different.
We are glad to share with you, the improvements we have made in our site.
In Smowtion we renew ourselves, but we keep the same quality in support and technology, focused on the Publishers and Advertisers business.
We always bet for more and we are working in the launching of new products that will enhance your earnings and your working experience with us.
We invite you to know our new website clicking here.
Tell us what you think about it!
We are Smowtion. We are different.
Last month we introduced you the new Outro ad format, which was created based on suggestions from more tan 1000 publishers.
Now, we can confirm that many users have already worked with it, who have even duplicated their earnings in comparison with other formats.
We renew our invitation to try this new space for which we created this demo in order to clearly understand how it works.
What are you waiting for enhancing your earnings and trying this new monetization experience?
Smowtion, we are different.
Taking up suggestions, comments and feedback from all our Publishers, we have implemented two new features in our platform that will help you to control and monetize your inventory.
Ad filter optimization:
From now on, it’s not necessary to enter the whole and specific URL from the ads to block them in the ad filter. You only have to enter the domain in which the ad is hosted and that’s all.
Likewise, we have enhanced our search engine by category, which makes filtering the ads a simpler and faster process. This will make it easier to control the best ads to monetize your inventory.
Auto-Play Ad enhancement:
We have added an “opt-in” feature (a selection option for each Publisher) to display auto-play video ads directly and more efficiently in your inventory. In this way, there’s a wider range of offers for this kind of ad and, at the same time, each publisher controls and is able to choose their favorite one.